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Tuesday, November 04, 2003

How To Sell To The Masses

We got in a bit of a discussion today at work about the things that record labels are doing to stop the bleeding they say they are experiencing due to pirating. Springsteen has released a mini video montage of his recent concert tour with a new song. The video was only seen at Amazon.com were they efficiently remind you of his new live video DVD and Essentials greatest hits albums will be released later this month. This week Tenacious D releases their compilation of Jack Black magic on DVD and the of many thousand copies will include an additional disk as well as special holiday content on Amazon. When the Old 97s Satellite Rides came out, the first several thousand copies came with an additional EP that included some live stuff that was never released as well as a new song not on the rest of the album. What is in store next?

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